Celebrities Who Wear Bulgari Serpenti Watches

Bulgari, a name synonymous with opulence and luxury, has been a beacon of exquisite craftsmanship and innovative designs since its inception in Rome in 1884 by the Greek silversmith Sotirios Voulgaris. 

The brand, which has seamlessly blended the rich heritage of Greek and Roman art with modern sensibilities, has captivated the world, leading to its international success and becoming a timeless symbol of elegance and opulence. Celebrities, with their penchant for luxury and style, have often gravitated towards Bulgari, making it a staple on red carpets and high-profile events. 

While Bulgari boasts a wide array of watch collections, the Serpenti collection, known for its captivating serpent-inspired designs, has been a particular favorite among the celebrity crowd, offering a blend of mystique, sensuality, and luxurious sophistication. 

This article delves into the world of celebrities who wear Bulgari watches, exploring why they choose the brand, the types of watches they prefer, and providing a glimpse into the instances where these watches have been prominently featured.

Iconic Style: Famous Faces Wearing the Bulgari Serpenti Watch

1. Elizabeth Banks

Elizabeth Banks

Elizabeth Banks, a renowned American actress, director, and producer, has captivated audiences with her versatile roles across various film genres. At the “98th annual White House Correspondents’ Association Dinner” in 2012, Elizabeth adorned herself with several pieces from Bulgari, including a pink gold, diamond, and enamel Serpenti watch. The Serpenti watch, known for its luxurious appeal and enchanting design, perfectly complemented Elizabeth’s elegant and sophisticated style, making it a perfect accessory for such a high-profile event.

2. Jaime King

Jaime King

Jaime King, an actress and model, known for her roles in “Pearl Harbor” and “Sin City,” has been a prominent figure in the entertainment industry. At the Costume Institute Gala at the Metropolitan Museum, Jaime chose to wear Bulgari’s Serpenti necklace and a Serpenti bracelet-watch in white gold with diamonds and blue sapphires, both from Bulgari’s High Jewelry Collection. The Serpenti collection, with its serpent-inspired designs, adds a touch of mystique and luxury to Jaime’s ensemble, ensuring she stands out at such prestigious events.

3. Rihanna


The globally renowned musician and actress, Rihanna, has also been spotted wearing Bulgari. At the worldwide premiere of “Ocean’s 8,” Rihanna chose a pair of Bulgari Giardini High Jewelry earrings paired with a Serpenti Incantati watch. The Serpenti Incantati watch, with its luxurious design and intricate detailing, not only complements Rihanna’s bold and glamorous style but also adds a touch of elegance and sophistication to her ensemble.

4. Zendaya


Zendaya, a style-savvy actress known for her impeccable fashion choices, showcased her love for Bulgari at a glamorous event, where she exuded Old Hollywood glam in a black off-the-shoulder Richard Quinn mermaid gown, perfectly complemented by a stunning diamond serpent choker necklace from Bulgari. 

Not just this Zendaya became Bulgari’s brand ambassador in 2020 and has been spotted flaunting the brand’s linchpin Serpenti watch for campaigns and otherwise.Her choice to wear Bulgari not only demonstrated her impeccable taste but also solidified her status as a fashion icon who appreciates the brand’s timeless elegance and luxurious craftsmanship.

5. Kareena Kapoor Khan

Kareena Kapoor Khan

The next celebrity in the list is Kareena Kapoor Khan who is a Bollywood diva known for her chic style statement and feminine charm who is popular for her roles in various Bollywood movies and her fashion-forward appearances at events. Kareena has been seen wearing the Bulgari Serpenti Tubogas double spiral watch as a statement accessory. This stunning bollywood celebrity was spotted wearing this watch to Ranbir Kapoor’s birthday bash while she was pregnant with her son Taimur.

6. Priyanka Chopra Jonas

Priyanka Chopra Jonas

The next celebrity adorning Bulgari Serpenti watch is Priyanka Chopra Jonas who is a successful actress in both Bollywood and Hollywood. She is popular for her acting skills and international presence, being a former Miss World and a UNICEF Goodwill Ambassador.

Priyanka became the official brand ambassador for Bulgari and has been spotted wearing the Serpenti in several campaigns. The one that she specifically enjoys wearing is the Serpenti with a gold bracelet and a white dial encrusted with diamonds at various photoshoots and events.

7. Anne Hathaway

Anne Hathaway

The next celebrity who wore Bulgari Serpenti is Anne Hathaway who is a talented American actress known for her roles in various successful films.

Her versatile acting skills and fashion sense is what makes her super popular and there’s no doubt as to why Anne is a big fan of the iconic Bulgari Serpenti and has been spotted wearing it on several occasions particularly theSteel version of the Serpenti. She wore the watch for an interview with NBC’s TODAY in 2022 and also during Moncler’s 70th Anniversary during Milan Fashion Week. 

8. Sara Ali Khan

Sara Ali Khan

Another bollywood star in the list is Sara Ali Khan who is an actress known for her vibrant and youthful style. She is popular for her roles in Bollywood movies and various public appearances.

Sara has been spotted wearing the Bulgari Serpenti Tubogas timepiece during promotional events for her movies. 

The specific model she wears is the Bulgari Serpenti Tubogas timepiece with a blue dial and single-coiled, two-tone steel and rose gold bracelet that she wore at the Love Aaj Kal 2 promotional event in 2021.This exquisite piece marries the boldness of modernity with a timeless elegance, ensuring it’s not just a watch, but a treasure of moments.

9. Shilpa Shetty

Shilpa Shetty

Another sparkling star from the Bollywood tribe in the list is Shilpa Shetty who  is again a Bollywood actress and a fitness icon. Shilpa is popular for her roles in Bollywood movies, fitness routines, and fashion sense.

Shilpa is often spotted wearing the Bulgari Serpenti as her go-to statement piece at various events and shows.

Her watch is the beautiful Gold double-coiled Serpenti Tubogas and Serpenti Seduttori watch. The Gold Double-Coiled Serpenti Tubogas and Serpenti Seduttori Watch is an exquisite display of skillful design. A luxurious tale is spun by the serpentine coils, a representation of everlasting youth and vigor, while the glittering gold seduces everyone who sees it.

10. Twinkle Khanna

Twinkle Khanna

Another famous Bollywood celebrity who has been spotted wearing a Bulgari Serpenti is Twinkle Khanna who is a former film actress, author, columnist, and interior designer who is popular for her books, columns, and her previous acting career. She has often taken up on instagram to show her love for Bulgari Serpenti Twinkle has showcased her penchant not once but many times. 

11. Elizabeth Taylor

Elizabeth Taylor

The next one in list is Elizabeth Taylor, this beautiful British-American actress known for her talent and striking beauty who was famous for her roles in classic films like “Cleopatra” and was also known for her humanitarian work. Elizabeth Taylor wore a stunning Serpenti Tubogas watch featuring a yellow gold coil bracelet and a captivating serpent head during the filming of “Cleopatra”. Although Bulgari had produced a coiled, styled serpent jewelry watch in the late 1940s, it wasn’t until Taylor’s portrayal of Cleopatra in the 1960s that the Serpenti gained cult-like reputation.

12. Naomi Watts’

Naomi Watts’

At the Golden Globes last month, Naomi Watts stood out for the truly stunning watch she was sporting. The watch was a Bulgari Serpenti, which had a beautiful gold snake design. Although hardly many women wear watches to award events, this may start to change now that everyone has seen Naomi’s gorgeous piece. Her golden snake watch, which made a big statement in addition to being attractive, may have encouraged other celebrities to wear similar timepieces in the future.

13. Adele


During a recent NBA playoff game between the Los Angeles Lakers and the Golden State Warriors, Adele, the renowned singer with a collection of 16 Grammy Awards, displayed a classic Bulgari piece. The watch, a contemporary interpretation of Bulgari’s classic Serpenti model, gracefully adorned her wrist and added a touch of class to her courtside attire. The Serpenti watch, which was first released in 1948 and boasts a snake-like band, has experienced numerous changes over the course of its 75-year existence, yet it has consistently retained its fascination among watch aficionados and collectors. Adele’s decision to wear this alluring watch confirms that the Serpenti, with its serpentine design and rich history, continues to attract even the most experienced stars and not only highlights its ongoing appeal but also introduces it to new audiences.

14. Shamalzahabi


The beautiful Bulgari “Serpenti Tubogas” two-tone 35mm quartz watch, skillfully fusing luxury and elegance in a single wrist accessory, was recently displayed by Shamalzahabi, who is an entrepreneur and CEO. This magnificent timepiece has a stainless steel, drop-shaped case that is accented by an 18k rose gold, fixed bezel that is set with brilliant-cut diamonds. The black lacquered dial has a guilloché soleil treatment that adds a delicate yet elegant texture, and the 18k rose gold crown is expertly set with a cabochon cut pink rubellite. The five-spiral bracelet, which beautifully wraps around the wrist and is made of 18k rose gold and stainless steel, embodies the serpentine fascination that is distinctive to the Bulgari brand. 

From the writer 

Celebrities, from musicians and actors to models and influencers, have been spotted adorning their wrists with Bulgari Serpenti watches, a testament to the brand’s unwavering commitment to excellence and its ability to blend timeless elegance with contemporary flair. The Serpenti collection, one of Bulgari’s most iconic, has been particularly popular, with its serpent-inspired designs offering a sense of mystique and sensuality that has captivated fashion enthusiasts worldwide.

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